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UK Management College

BA (Hons) Digital Marketing Management with Foundation Year

Course overview

This UKMC programme develops digital marketing management knowledge across marketing strategy, social media, SEO, web development, branding, consumer behaviour, analytics, sustainability and ethical influence. It is practice based and uses real business engagement to help students build campaign, communication and digital business skills.

Entry requirements

Admissions assessment

UKMC states that applicants must attend the Prepare for Foundation or Prepare for Degree admissions assessment and submit the required eligibility documents before a final offer is made.

Academic and mature routes

Applicants with Level 3 or equivalent qualifications are considered through the academic route. Mature applicants with relevant work experience may be considered through the non-academic route, with programme-specific or awarding-university requirements applied where relevant.

Modules

  • Preparing for Success at University40 credits
  • Principles of Business20 credits
  • 21st Century Management20 credits
  • Project-Based Learning40 credits

Career prospects

UKMC lists roles including Digital Marketing Executive, Social Media Manager, Content Marketing Specialist, Marketing Manager, SEO Specialist, PPC Executive, Brand Manager, E-commerce Manager, Marketing Analyst and Marketing Consultant.

Teaching and assessment

Teaching is delivered by UK Management College lecturers with support from awarding-university module leaders. UKMC describes a blended model using Canvas, face-to-face workshops, activities, case studies, quizzes, group work and regular formative feedback. Assessment methods may include essays, reports, portfolios, project proposals, presentations, practical tasks, examinations and final-year extended project or dissertation work, depending on the module.

Campus locations

College House, Manchester

1121 Ashton Old Road, Openshaw, Manchester M11 1AA

Derby Campus

UK Management College, 9-10 Corn Market, Derby DE1 1QH

Sunderland Campus

1 Grayling Court, Doxford International Business Park, Sunderland SR3 3XE

Fees and funding

UKMC lists fees as FY £5,760, Year 1 £9,535, Year 2 £9,535 and Year 3 £9,535.

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